Examining the Organizational Attributes and Engaging Generation Y in the Banking Sector

The prime objective of this paper was to examine the organizational attributes that motivate Generation Y (Gen Yers) to contribute innovatively in the Malaysian banking industry. To achieve the objective of this study primary data were collected through a valid questionnaire items. A total of 94 res...

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Bibliographic Details
Main Authors: Baba, Ricardo, Khalique, M., Sliong, P.
Format: Journal Article
Published: Resource Mentors 2014
Subjects:
Online Access:http://aocrj.org/archive/
http://hdl.handle.net/20.500.11937/61792