A general theory of springboard MNEs
© 2017 Academy of International Business The springboard view has become one theoretic lens to analyze emerging market multinationals (EMNEs) in the past decade. A decade after its first introduction in 2007, new developments offer keen insights on these firms and MNEs in general that aggressively e...
| Main Authors: | , |
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| Format: | Journal Article |
| Published: |
Palgrave Macmillan
2017
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| Online Access: | http://hdl.handle.net/20.500.11937/58430 |