Salute to the sun: an exploration of UK Yoga tourist profiles

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Salute to the sun: an exploration of UK Yoga tourist profiles

This paper focuses on exploring yoga tourism as an under researched area where little has been written to date. Yoga tourism is an emergent niche market that can be viewed as a subset of wellness or holistic tourism. Previous research has suggested that it reflects consumers’ desire for self-improve...

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Bibliographic Details
Main Authors:	Ali-Knight, Jane, Ensor, J.
Format:	Journal Article
Published:	Centre for Tourism Research and Development 2017
Online Access:	http://hdl.handle.net/20.500.11937/55033

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