What can big data and text analytics tell us about hotel guest experience and satisfaction?

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What can big data and text analytics tell us about hotel guest experience and satisfaction?

The tremendous growth of social media and consumer-generated content on the Internet has inspired the development of the so-called big data analytics to understand and solve real-life problems. However, while a handful of studies have employed new data sources to tackle important research problems i...

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Bibliographic Details
Main Authors:	Xiang, Z., Schwartz, Z., Gerdes, J., Uysal, Muzaffer
Format:	Journal Article
Published:	Pergamon 2015
Online Access:	http://hdl.handle.net/20.500.11937/53900

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