Special issue of the European Journal of Tourism Research "Mega Events and Tourism Policies"
Recent years have witnessed an increasing number of mega events being hosted by destination. The role of mega events in destination development and marketing is well recognized. Such events also help destinations and economies to become distinctive and can aid in the formation of destination images....
| Main Authors: | , |
|---|---|
| Format: | Journal Article |
| Published: |
International University College
2012
|
| Online Access: | http://hdl.handle.net/20.500.11937/53729 |