APA (7th ed.) Citation

Woodside, A. (2014). A primer to the general theory of behavioral strategies in business-to-business marketing.

Chicago Style (17th ed.) Citation

Woodside, Arch. A Primer to the General Theory of Behavioral Strategies in Business-to-business Marketing. 2014.

MLA (9th ed.) Citation

Woodside, Arch. A Primer to the General Theory of Behavioral Strategies in Business-to-business Marketing. 2014.

Warning: These citations may not always be 100% accurate.