"It's just everywhere!" Children and parents discuss the marketing of sports wagering in Australia

Objective: To investigate how children and adults recall the content and promotional channels for sports wagering marketing. Methods: A mixed methods study of 152 parent/child (8-16 years) dyads was conducted at AFL (Australian Football League), NRL (National Rugby League), and soccer sporting sites...

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Bibliographic Details
Main Authors: Pitt, H., Thomas, S., Bestman, A., Stoneham, M., Daube, Mike
Format: Journal Article
Published: Wiley-Blackwell Publishing Asia 2016
Online Access:http://hdl.handle.net/20.500.11937/51159