Reconceptualizing overall visitor satisfaction as an average of satisfaction with attributes

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Reconceptualizing overall visitor satisfaction as an average of satisfaction with attributes

© 2016 Cognizant, LLC.The tourism, management, and marketing literature debates the meaning of consumer satisfaction with a product or service, including methods for identifying factors influencing satisfaction. This methodological article adds to this literature by reconceptualizing overall satisfa...

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Bibliographic Details
Main Author:	Taplin, Ross
Format:	Journal Article
Published:	Croatian National Tourist Board 2016
Online Access:	http://hdl.handle.net/20.500.11937/50831

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