APA (7th ed.) Citation

Hui, W., Yoo, B., Choudhary, V., & Tam, K. (2012). Sell by Bundle or Unit?: Pure Bundling Versus Mixed Bundling of Information Goods. Elsevier Publications.

Chicago Style (17th ed.) Citation

Hui, Wendy, B. Yoo, V. Choudhary, and K. Tam. Sell by Bundle or Unit?: Pure Bundling Versus Mixed Bundling of Information Goods. Elsevier Publications, 2012.

MLA (9th ed.) Citation

Hui, Wendy, et al. Sell by Bundle or Unit?: Pure Bundling Versus Mixed Bundling of Information Goods. Elsevier Publications, 2012.