From managing information to managing relationships: Reframing the role of ICT
Today, one could argue that business is in a relationship age rather than an information age. In a relationship age economy, competitive success largely depends on managing the complex interdependencies of the firm?s relationship assets. Indeed, the firm?s relationship assets?its customer assets, em...
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| Format: | Working Paper |
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Curtin University of Technology
2007
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| Online Access: | http://hdl.handle.net/20.500.11937/4881 |
| _version_ | 1848744640486834176 |
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| author | Galbreath, Jeremy |
| author_facet | Galbreath, Jeremy |
| author_sort | Galbreath, Jeremy |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Today, one could argue that business is in a relationship age rather than an information age. In a relationship age economy, competitive success largely depends on managing the complex interdependencies of the firm?s relationship assets. Indeed, the firm?s relationship assets?its customer assets, employee assets, partner assets and supplier assets?lie at the heart of a firm?s ability to create value. To more effectively manage relationship assets, firms should strategically apply ICT within a framework that allows them to assess, monitor and measure such assets. In this article, one such framework is proposed. Important ICT that are necessary for the effective management of relationship assets are also described. |
| first_indexed | 2025-11-14T06:04:41Z |
| format | Working Paper |
| id | curtin-20.500.11937-4881 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T06:04:41Z |
| publishDate | 2007 |
| publisher | Curtin University of Technology |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-48812017-01-30T10:42:19Z From managing information to managing relationships: Reframing the role of ICT Galbreath, Jeremy economic ecosystem lifetime engagement cycle information technology relationship assets Today, one could argue that business is in a relationship age rather than an information age. In a relationship age economy, competitive success largely depends on managing the complex interdependencies of the firm?s relationship assets. Indeed, the firm?s relationship assets?its customer assets, employee assets, partner assets and supplier assets?lie at the heart of a firm?s ability to create value. To more effectively manage relationship assets, firms should strategically apply ICT within a framework that allows them to assess, monitor and measure such assets. In this article, one such framework is proposed. Important ICT that are necessary for the effective management of relationship assets are also described. 2007 Working Paper http://hdl.handle.net/20.500.11937/4881 Curtin University of Technology fulltext |
| spellingShingle | economic ecosystem lifetime engagement cycle information technology relationship assets Galbreath, Jeremy From managing information to managing relationships: Reframing the role of ICT |
| title | From managing information to managing relationships: Reframing the role of ICT |
| title_full | From managing information to managing relationships: Reframing the role of ICT |
| title_fullStr | From managing information to managing relationships: Reframing the role of ICT |
| title_full_unstemmed | From managing information to managing relationships: Reframing the role of ICT |
| title_short | From managing information to managing relationships: Reframing the role of ICT |
| title_sort | from managing information to managing relationships: reframing the role of ict |
| topic | economic ecosystem lifetime engagement cycle information technology relationship assets |
| url | http://hdl.handle.net/20.500.11937/4881 |