Introducing the otam: Exploring users' perceptions of their on-going interaction with adopted technologies
A common criticism directed at Davis’ (1986; 1989) Technology Acceptance Model relates to its failure to adequately frame the “experienced” user’s ongoing adoption and exploitation of information technologies. Given the pervasive nature of technology into individual users’ ongoing, everyday communic...
| Main Authors: | , |
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| Format: | Journal Article |
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2011
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| Online Access: | http://hdl.handle.net/20.500.11937/45893 |