How perceptions of physique can influence customer satisfaction in health and fitness centres
Numerous studies have established the link between service quality, satisfaction and loyalty in recreation and fitness settings. However, few studies in the recreation and fitness area have considered the role that one's appearance may play in influencing this relationship. This study of 294 cu...
| Main Authors: | , , |
|---|---|
| Format: | Journal Article |
| Published: |
Routledge
2014
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/45026 |