Using Authentic Multimedia Cases to Connect with Industry
The Harvard style teaching case is a tried and true teaching method in business schools around the world. However, this method has its flaws. Multi-media teaching cases address concerns associated with realism, authenticity and professionalism. This paper presents adelivery model that facilitates th...
| Main Authors: | , |
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| Format: | Conference Paper |
| Published: |
AACE
2013
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| Online Access: | http://www.editlib.org/p/111990 http://hdl.handle.net/20.500.11937/44651 |