Gestalt modeling of international tourism behavior: Applying dimensional qualitative research in constructing grounded theory

Gestalt modeling of international tourism behavior: Applying dimensional qualitative research in constructing grounded theory

Conventional, dominant logic research methods include collecting and analyzing data to test hypotheses in a deductive theory using empirical positivistic methods. In contrast, grounded theory (i.e., building and revising propositional statements of relationships from questioning and observing inform...

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Bibliographic Details
Main Authors: Martin, D., Woodside, Arch
Format: Journal Article
Published: John Wiley & Sons, Inc. 2011
Online Access:http://hdl.handle.net/20.500.11937/44288

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