Destination image and choice intention of university student travellers to Mauritius

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Destination image and choice intention of university student travellers to Mauritius

Purpose – The purpose of this paper is to examine the influences of information sources, namely organic sources and induced sources, on perceived destination image and destination choice intention of university student travellers to Mauritius. Design/methodology/approach – Data were collected using...

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Bibliographic Details
Main Authors:	Phau, Ian, Shanka, Tekle, Dhayan, Neema
Format:	Journal Article
Published:	Emerald Group Publishing Limited 2010
Online Access:	http://hdl.handle.net/20.500.11937/44152

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