Market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes
In this paper we introduce a market-driven product ontology for creating market orientation and customer focus in innovation and product development/marketing processes in the extended enterprise. We describe and evaluate the main building blocks and uses of the market-driven product ontology. We de...
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| Format: | Conference Paper |
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Curtin
2009
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| Online Access: | http://hdl.handle.net/20.500.11937/4194 |
| _version_ | 1848744447256297472 |
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| author | Meersman, Davor |
| author2 | Ng Poh Yen |
| author_facet | Ng Poh Yen Meersman, Davor |
| author_sort | Meersman, Davor |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | In this paper we introduce a market-driven product ontology for creating market orientation and customer focus in innovation and product development/marketing processes in the extended enterprise. We describe and evaluate the main building blocks and uses of the market-driven product ontology. We describe how the ontology can interact with innovation process system components such as case-based reasoners and TRIZ in order to decrease the knowledge acquisition bottleneck and leverage market learning capabilities. Finally, we discuss the suitability of the proposed solution for the issues at hand. |
| first_indexed | 2025-11-14T06:01:36Z |
| format | Conference Paper |
| id | curtin-20.500.11937-4194 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T06:01:36Z |
| publishDate | 2009 |
| publisher | Curtin |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-41942023-01-03T08:17:24Z Market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes Meersman, Davor Ng Poh Yen Nee Pai Hwa product ontology customer integration product innovation In this paper we introduce a market-driven product ontology for creating market orientation and customer focus in innovation and product development/marketing processes in the extended enterprise. We describe and evaluate the main building blocks and uses of the market-driven product ontology. We describe how the ontology can interact with innovation process system components such as case-based reasoners and TRIZ in order to decrease the knowledge acquisition bottleneck and leverage market learning capabilities. Finally, we discuss the suitability of the proposed solution for the issues at hand. 2009 Conference Paper http://hdl.handle.net/20.500.11937/4194 Curtin fulltext |
| spellingShingle | product ontology customer integration product innovation Meersman, Davor Market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes |
| title | Market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes |
| title_full | Market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes |
| title_fullStr | Market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes |
| title_full_unstemmed | Market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes |
| title_short | Market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes |
| title_sort | market-driven product ontologies: a conceptual framework for customer information integration in product innovation processes |
| topic | product ontology customer integration product innovation |
| url | http://hdl.handle.net/20.500.11937/4194 |