'Have Magic, Will Travel': Tourism and Harry Potter's United (Magical) Kingdom

This article examines the expanding global tourist trade for fictional places derived from popular narratives that are recreated for the tourist’s pleasure. Through a case study of a Harry Potter tour in the United Kingdom, I explore how the design of fantasy-themed ventures encourage a re-imagining...

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Bibliographic Details
Main Author: Lee, Christina
Format: Journal Article
Published: Sage 2012
Online Access:http://hdl.handle.net/20.500.11937/4151