Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal
Football teams can explore the benefits of Websites and increase their popularity through the creation of a well-designed Website that will attract users. The fact that football is the leading sport in most countries constitutes an advantage, as it becomes an appealing subject for Internet navigatio...
| Main Authors: | , |
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| Format: | Book Chapter |
| Published: |
IGI Global
2014
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| Online Access: | http://www.igi-global.com/chapter/website-interaction-between-football-club/111748 http://hdl.handle.net/20.500.11937/41392 |
| _version_ | 1848756133228969984 |
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| author | Silva, J. Isaias, Pedro |
| author_facet | Silva, J. Isaias, Pedro |
| author_sort | Silva, J. |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Football teams can explore the benefits of Websites and increase their popularity through the creation of a well-designed Website that will attract users. The fact that football is the leading sport in most countries constitutes an advantage, as it becomes an appealing subject for Internet navigation. This chapter explores the type of relationship that the supporters of Sporting Clube de Portugal have with the football team on the club's official Website. This objective demands an analysis of the characteristics that a Website is required to have in order to attract and engage its intended users. Through a survey conducted via different social media and email communication, this study asked Sporting Clube de Portugal's supporters about their engagement with the Website. In addition, this chapter presents the features that users consider to be most important in a football club Website. |
| first_indexed | 2025-11-14T09:07:21Z |
| format | Book Chapter |
| id | curtin-20.500.11937-41392 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T09:07:21Z |
| publishDate | 2014 |
| publisher | IGI Global |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-413922017-09-13T14:10:12Z Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal Silva, J. Isaias, Pedro Football teams can explore the benefits of Websites and increase their popularity through the creation of a well-designed Website that will attract users. The fact that football is the leading sport in most countries constitutes an advantage, as it becomes an appealing subject for Internet navigation. This chapter explores the type of relationship that the supporters of Sporting Clube de Portugal have with the football team on the club's official Website. This objective demands an analysis of the characteristics that a Website is required to have in order to attract and engage its intended users. Through a survey conducted via different social media and email communication, this study asked Sporting Clube de Portugal's supporters about their engagement with the Website. In addition, this chapter presents the features that users consider to be most important in a football club Website. 2014 Book Chapter http://hdl.handle.net/20.500.11937/41392 10.4018/978-1-4666-6228-5 http://www.igi-global.com/chapter/website-interaction-between-football-club/111748 IGI Global restricted |
| spellingShingle | Silva, J. Isaias, Pedro Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal |
| title | Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal |
| title_full | Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal |
| title_fullStr | Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal |
| title_full_unstemmed | Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal |
| title_short | Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal |
| title_sort | website interaction between a football club and its supporters: the case of sporting clube de portugal |
| url | http://www.igi-global.com/chapter/website-interaction-between-football-club/111748 http://hdl.handle.net/20.500.11937/41392 |