Perceptions of Academics and Students as Customers: a survey of administrative staff in higher education

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Perceptions of Academics and Students as Customers: a survey of administrative staff in higher education

This article examines the extent to which university administrative staff perceive academics and students as customers. These perceptions have an effect on the provision of quality customer service. The role of administrative staff in the educational experience for students has been generally ignore...

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Bibliographic Details
Main Author:	Pitman, Tim
Format:	Journal Article
Published:	Routledge 2000
Online Access:	http://hdl.handle.net/20.500.11937/40828

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