Ramaseshan, B., Kiat, C. P., & Spanjaard, D. (2008). Factors influencing implementation of CRM technology among small and medium sized enterprises. University of Western Sydney.
Chicago Style (17th ed.) CitationRamaseshan, Balasubramanian, Chia Peng Kiat, and Daniela Spanjaard. Factors Influencing Implementation of CRM Technology Among Small and Medium Sized Enterprises. University of Western Sydney, 2008.
MLA (9th ed.) CitationRamaseshan, Balasubramanian, et al. Factors Influencing Implementation of CRM Technology Among Small and Medium Sized Enterprises. University of Western Sydney, 2008.
Warning: These citations may not always be 100% accurate.