APA (7th ed.) Citation

Ramaseshan, B., Kiat, C. P., & Spanjaard, D. (2008). Factors influencing implementation of CRM technology among small and medium sized enterprises. University of Western Sydney.

Chicago Style (17th ed.) Citation

Ramaseshan, Balasubramanian, Chia Peng Kiat, and Daniela Spanjaard. Factors Influencing Implementation of CRM Technology Among Small and Medium Sized Enterprises. University of Western Sydney, 2008.

MLA (9th ed.) Citation

Ramaseshan, Balasubramanian, et al. Factors Influencing Implementation of CRM Technology Among Small and Medium Sized Enterprises. University of Western Sydney, 2008.