How User Personality and Social Value Orientation Influence Avatar Mediated Friendship

Purpose – The purpose of this paper is to study the influence of user personality and vlaues on the number of connections users make, the number of requests for connections that users give out, and the number of connections invitations users receive. Design/methodology/approach – This is a field stu...

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Bibliographic Details
Main Authors: Chesney, T., Chuah, S., Hoffmann, R., Hui, Wendy, Larner, J.
Format: Journal Article
Published: Emerald Group Publishing Limited 2016
Online Access:http://hdl.handle.net/20.500.11937/3819