Review of information systems research for media industry–recent advances, challenges, and introduction of information systems research in the media industry
Global media reports clearly show a tremendous increase in spending on Information Technology (IT) and Information Systems (IS) in the media sector. Two main trends are currently visible. First, as stated in McKinsey & Company’s Global Media Report, consumers continuously shift from spending on...
| Main Authors: | , |
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| Format: | Journal Article |
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2017
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| Online Access: | http://hdl.handle.net/20.500.11937/36952 |