The effect of background music on the taste of wine

Research concerning cross-modal influences on perception has neglected auditory influences on perceptions of non-auditory objects, although a small number of studies indicate that auditory stimuli can influence perceptions of the freshness of foodstuffs. Consistent with this, the results reported he...

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Bibliographic Details
Main Author: North, Adrian
Format: Journal Article
Published: John Wiley & Sons Ltd 2012
Online Access:http://hdl.handle.net/20.500.11937/34740