The influence of information susceptibility, normative susceptibility and collectivism on attitudes towards counterfeiting of luxury brands
| Main Authors: | Teah, Min, Phau, Ian |
|---|---|
| Other Authors: | Maree Thyne |
| Format: | Conference Paper |
| Published: |
University of Otago
2007
|
| Online Access: | http://hdl.handle.net/20.500.11937/34613 |
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