The influence of information susceptibility, normative susceptibility and collectivism on attitudes towards counterfeiting of luxury brands

The influence of information susceptibility, normative susceptibility and collectivism on attitudes towards counterfeiting of luxury brands

Bibliographic Details
Main Authors: Teah, Min, Phau, Ian
Other Authors: Maree Thyne
Format: Conference Paper
Published: University of Otago 2007
Online Access:http://hdl.handle.net/20.500.11937/34613

Internet

http://hdl.handle.net/20.500.11937/34613

Similar Items