The impact of academic sponsorship on Web survey dropout and item non-response
This paper reports two experiments in which the prominence of university sponsorship on Web surveys was systematically manipulated, and its effects on dropout and item non-response were observed. In Study 1, 498 participants were randomised to online surveys with either high or low university sponso...
| Main Authors: | , |
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| Format: | Journal Article |
| Published: |
2016
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| Online Access: | http://hdl.handle.net/20.500.11937/31087 |