Effects of individualist and collectivist group norms and choice on intrinsic motivation
Previous research suggests that the positive effect of personal choice on intrinsic motivation is dependent on the extent to which the pervading cultural norm endorses individualism or collectivism (Iyengar and Lepper in J Pers Soc Psychol 76:349–366, 1999). The present study tested effects of perso...
| Main Authors: | , , |
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| Format: | Journal Article |
| Published: |
Springer Netherlands
2014
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/28390 |