Moving beyond visitor satisfaction to loyalty in nature-based tourism: a review and research agenda
Nature-based tourism is increasing worldwide and with it the opportunity to engage these visitors to support and advocate for the protection of natural areas. Loyalty research over the last decade provides a platform for action. Analysing loyalty as an important focus for nature-based tourism resear...
| Main Authors: | , , |
|---|---|
| Format: | Journal Article |
| Published: |
Routledge
2014
|
| Online Access: | http://hdl.handle.net/20.500.11937/27977 |