Miri City as a festival destination image in the context of Miri Country Music Festival

The primary objective of the study is to ascertain the festival destination image of Miri. More specifically the study objectives are to determine Miri as a festival destination image among the tourists in the context of Miri Country Music Festival (MCMF) and to assess tourist’s satisfaction level o...

Full description

Bibliographic Details
Main Authors: Sia, Joseph, Lew, Tek Yew, Sim, A.
Format: Journal Article
Published: Elsevier BV 2015
Online Access:http://hdl.handle.net/20.500.11937/27624
_version_ 1848752315139358720
author Sia, Joseph
Lew, Tek Yew
Sim, A.
author_facet Sia, Joseph
Lew, Tek Yew
Sim, A.
author_sort Sia, Joseph
building Curtin Institutional Repository
collection Online Access
description The primary objective of the study is to ascertain the festival destination image of Miri. More specifically the study objectives are to determine Miri as a festival destination image among the tourists in the context of Miri Country Music Festival (MCMF) and to assess tourist’s satisfaction level of MCMF. The findings show that the participants have positive impression about Miri being a festival destination image. This paper provides some insights to relevant authorities for further improvements to meet the expectation of the tourists. The limitations of the study and future research are also discussed in this paper.
first_indexed 2025-11-14T08:06:40Z
format Journal Article
id curtin-20.500.11937-27624
institution Curtin University Malaysia
institution_category Local University
last_indexed 2025-11-14T08:06:40Z
publishDate 2015
publisher Elsevier BV
recordtype eprints
repository_type Digital Repository
spelling curtin-20.500.11937-276242017-09-13T15:12:28Z Miri City as a festival destination image in the context of Miri Country Music Festival Sia, Joseph Lew, Tek Yew Sim, A. The primary objective of the study is to ascertain the festival destination image of Miri. More specifically the study objectives are to determine Miri as a festival destination image among the tourists in the context of Miri Country Music Festival (MCMF) and to assess tourist’s satisfaction level of MCMF. The findings show that the participants have positive impression about Miri being a festival destination image. This paper provides some insights to relevant authorities for further improvements to meet the expectation of the tourists. The limitations of the study and future research are also discussed in this paper. 2015 Journal Article http://hdl.handle.net/20.500.11937/27624 10.1016/j.sbspro.2015.01.337 Elsevier BV fulltext
spellingShingle Sia, Joseph
Lew, Tek Yew
Sim, A.
Miri City as a festival destination image in the context of Miri Country Music Festival
title Miri City as a festival destination image in the context of Miri Country Music Festival
title_full Miri City as a festival destination image in the context of Miri Country Music Festival
title_fullStr Miri City as a festival destination image in the context of Miri Country Music Festival
title_full_unstemmed Miri City as a festival destination image in the context of Miri Country Music Festival
title_short Miri City as a festival destination image in the context of Miri Country Music Festival
title_sort miri city as a festival destination image in the context of miri country music festival
url http://hdl.handle.net/20.500.11937/27624