An action-based approach for linking CSR with strategy: Framework and cases.
Firms must face the reality that CSR is becoming a new battleground for competitive advantage. Thus, CSR needs to become a focal issue of firm strategy. The purpose of this chapter, then, is to describe a framework for linking CSR with strategy. Specifically, drawing on sound strategy and issues man...
| Main Authors: | , |
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| Format: | Book Chapter |
| Published: |
Greenleaf Publishing
2010
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| Online Access: | http://hdl.handle.net/20.500.11937/27451 |
| _version_ | 1848752267522473984 |
|---|---|
| author | Galbreath, Jeremy Benjamin, K. |
| author_facet | Galbreath, Jeremy Benjamin, K. |
| author_sort | Galbreath, Jeremy |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Firms must face the reality that CSR is becoming a new battleground for competitive advantage. Thus, CSR needs to become a focal issue of firm strategy. The purpose of this chapter, then, is to describe a framework for linking CSR with strategy. Specifically, drawing on sound strategy and issues management theory, a framework is described that includes: 1) the social issues perspective; 2) strategic issues; 3) industry context; 4) issues prioritisation; and 5) strategic actions. Once the framework is elaborated, three mini case studies are described to examine how the framework might be applied pragmatically. While the cases do not detail the technicalities of implementation, they do provide examples and guidance on how to link CSR with strategy. |
| first_indexed | 2025-11-14T08:05:54Z |
| format | Book Chapter |
| id | curtin-20.500.11937-27451 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T08:05:54Z |
| publishDate | 2010 |
| publisher | Greenleaf Publishing |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-274512017-01-30T12:59:08Z An action-based approach for linking CSR with strategy: Framework and cases. Galbreath, Jeremy Benjamin, K. Firms must face the reality that CSR is becoming a new battleground for competitive advantage. Thus, CSR needs to become a focal issue of firm strategy. The purpose of this chapter, then, is to describe a framework for linking CSR with strategy. Specifically, drawing on sound strategy and issues management theory, a framework is described that includes: 1) the social issues perspective; 2) strategic issues; 3) industry context; 4) issues prioritisation; and 5) strategic actions. Once the framework is elaborated, three mini case studies are described to examine how the framework might be applied pragmatically. While the cases do not detail the technicalities of implementation, they do provide examples and guidance on how to link CSR with strategy. 2010 Book Chapter http://hdl.handle.net/20.500.11937/27451 Greenleaf Publishing fulltext |
| spellingShingle | Galbreath, Jeremy Benjamin, K. An action-based approach for linking CSR with strategy: Framework and cases. |
| title | An action-based approach for linking CSR with strategy: Framework and cases. |
| title_full | An action-based approach for linking CSR with strategy: Framework and cases. |
| title_fullStr | An action-based approach for linking CSR with strategy: Framework and cases. |
| title_full_unstemmed | An action-based approach for linking CSR with strategy: Framework and cases. |
| title_short | An action-based approach for linking CSR with strategy: Framework and cases. |
| title_sort | action-based approach for linking csr with strategy: framework and cases. |
| url | http://hdl.handle.net/20.500.11937/27451 |