Critical Tests of Multiple Theories of Cultures' Consequences: Comparing the Usefulness of Models by Hofstede, Inglehart and Baker, Schwartz, Steenkamp, as well as GDP and Distance for Explaining Overseas Tourism Behaviour
The study provides critical tests of the usefulness of four alternative theories, proposed by Hofstede, Inglehart, Schwartz, and Steenkamp, of national cultures’ influences for explaining consumers’ consumption of international services. The study applies critical testing of these four theories in t...
| Main Authors: | , , |
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| Format: | Journal Article |
| Published: |
SAGE Publications Inc
2013
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| Online Access: | http://hdl.handle.net/20.500.11937/26868 |