Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research
Focusing upon a number of increasingly popular approaches to mixed methods research, this paperprovides a brief overview of fully integrated research methods that transcend the quantitative–qualitative divide. Introducing a range of sophisticated mixed method designs that have beensuccessfully appli...
| Main Authors: | , |
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| Format: | Journal Article |
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eContent Management Pty Ltd
2011
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/26451 |
| _version_ | 1848751990320922624 |
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| author | Krivokapic-Skoko, B. O'Neill, Grant |
| author_facet | Krivokapic-Skoko, B. O'Neill, Grant |
| author_sort | Krivokapic-Skoko, B. |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Focusing upon a number of increasingly popular approaches to mixed methods research, this paperprovides a brief overview of fully integrated research methods that transcend the quantitative–qualitative divide. Introducing a range of sophisticated mixed method designs that have beensuccessfully applied in business and management research, it provides insight into the potentialbenefi ts of mixed methods. In addressing integrated mixed methods, and applications in businessand management research, the discussion signposts how these methods allow for qualitative analysisthat is systematic, formal, rigorous and procedurally replicable. Further, it identifi es how integratedmixed methods can make it possible to achieve intensity and richness associated with qualitativeresearch when dealing with more than a handful of cases. As such, the paper has particular relevanceto qualitative researchers with an interest in exploring innovative and productive mixed methods. |
| first_indexed | 2025-11-14T08:01:30Z |
| format | Journal Article |
| id | curtin-20.500.11937-26451 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T08:01:30Z |
| publishDate | 2011 |
| publisher | eContent Management Pty Ltd |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-264512017-02-28T01:50:39Z Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research Krivokapic-Skoko, B. O'Neill, Grant qualitative and quantitative research quantification Focusing upon a number of increasingly popular approaches to mixed methods research, this paperprovides a brief overview of fully integrated research methods that transcend the quantitative–qualitative divide. Introducing a range of sophisticated mixed method designs that have beensuccessfully applied in business and management research, it provides insight into the potentialbenefi ts of mixed methods. In addressing integrated mixed methods, and applications in businessand management research, the discussion signposts how these methods allow for qualitative analysisthat is systematic, formal, rigorous and procedurally replicable. Further, it identifi es how integratedmixed methods can make it possible to achieve intensity and richness associated with qualitativeresearch when dealing with more than a handful of cases. As such, the paper has particular relevanceto qualitative researchers with an interest in exploring innovative and productive mixed methods. 2011 Journal Article http://hdl.handle.net/20.500.11937/26451 eContent Management Pty Ltd restricted |
| spellingShingle | qualitative and quantitative research quantification Krivokapic-Skoko, B. O'Neill, Grant Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research |
| title | Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research |
| title_full | Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research |
| title_fullStr | Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research |
| title_full_unstemmed | Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research |
| title_short | Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research |
| title_sort | beyond the qualitative–quantitative distinction: some innovative methods for business and management research |
| topic | qualitative and quantitative research quantification |
| url | http://hdl.handle.net/20.500.11937/26451 |