Beyond the qualitative–quantitative distinction: Some innovative methods for business and management research

Focusing upon a number of increasingly popular approaches to mixed methods research, this paperprovides a brief overview of fully integrated research methods that transcend the quantitative–qualitative divide. Introducing a range of sophisticated mixed method designs that have beensuccessfully appli...

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Bibliographic Details
Main Authors: Krivokapic-Skoko, B., O'Neill, Grant
Format: Journal Article
Published: eContent Management Pty Ltd 2011
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/26451