Tourists' dual-processing accounts of reasoning, judgment, and actions

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Tourists' dual-processing accounts of reasoning, judgment, and actions

Purpose – The purpose of this paper is to describe theory building and testing of dual processing of tourist reasoning, judgment, and actions. Design/methodology/approach – The paper applies micro-tipping point theory and qualitative comparative analysis, using case study data. Findings – Maps of th...

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Bibliographic Details
Main Authors:	Martin, D., Woodside, Arch
Format:	Journal Article
Published:	Emerald Group Publishing Ltd. 2011
Subjects:	thinking tourism management hawaii
Online Access:	http://hdl.handle.net/20.500.11937/26438

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