Tourists' dual-processing accounts of reasoning, judgment, and actions
Purpose – The purpose of this paper is to describe theory building and testing of dual processing of tourist reasoning, judgment, and actions. Design/methodology/approach – The paper applies micro-tipping point theory and qualitative comparative analysis, using case study data. Findings – Maps of th...
| Main Authors: | , |
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| Format: | Journal Article |
| Published: |
Emerald Group Publishing Ltd.
2011
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/26438 |