APA (7th ed.) Citation

Chao, C., Lin, C., Lin, K., Shen, C., & Wang, C. (2013). Using the Analytic Hierarchy Process Methodology to Assess the Drivers Affecting the Implementation of Interactive Digital Television as a Commerce Platform. IGI Global.

Chicago Style (17th ed.) Citation

Chao, C., Chad Lin, K. Lin, C. Shen, and C. Wang. Using the Analytic Hierarchy Process Methodology to Assess the Drivers Affecting the Implementation of Interactive Digital Television as a Commerce Platform. IGI Global, 2013.

MLA (9th ed.) Citation

Chao, C., et al. Using the Analytic Hierarchy Process Methodology to Assess the Drivers Affecting the Implementation of Interactive Digital Television as a Commerce Platform. IGI Global, 2013.