Effects of customer equity drivers on customer loyalty in B2B context
| Main Authors: | , , |
|---|---|
| Format: | Journal Article |
| Published: |
Emerald Group Publishing Limited
2013
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| Online Access: | http://hdl.handle.net/20.500.11937/22790 |
| _version_ | 1848750969622364160 |
|---|---|
| author | Ramaseshan, Balasubramanian Rabbanee, Fazlul Hui, Laine |
| author_facet | Ramaseshan, Balasubramanian Rabbanee, Fazlul Hui, Laine |
| author_sort | Ramaseshan, Balasubramanian |
| building | Curtin Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T07:45:17Z |
| format | Journal Article |
| id | curtin-20.500.11937-22790 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T07:45:17Z |
| publishDate | 2013 |
| publisher | Emerald Group Publishing Limited |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-227902017-09-13T13:57:42Z Effects of customer equity drivers on customer loyalty in B2B context Ramaseshan, Balasubramanian Rabbanee, Fazlul Hui, Laine 2013 Journal Article http://hdl.handle.net/20.500.11937/22790 10.1108/08858621311313929 Emerald Group Publishing Limited restricted |
| spellingShingle | Ramaseshan, Balasubramanian Rabbanee, Fazlul Hui, Laine Effects of customer equity drivers on customer loyalty in B2B context |
| title | Effects of customer equity drivers on customer loyalty in B2B context |
| title_full | Effects of customer equity drivers on customer loyalty in B2B context |
| title_fullStr | Effects of customer equity drivers on customer loyalty in B2B context |
| title_full_unstemmed | Effects of customer equity drivers on customer loyalty in B2B context |
| title_short | Effects of customer equity drivers on customer loyalty in B2B context |
| title_sort | effects of customer equity drivers on customer loyalty in b2b context |
| url | http://hdl.handle.net/20.500.11937/22790 |