How culture affects ICT diffusion among SMEs in Bangladesh
Culture is a broad spectrum of behavioural study which has been illuminated differently in different literature. Applying four cultural dimensions, power distance, uncertainty avoidance, in-group collectivism, and Bengali value, with the two fundamental antecedents of TAM, perceived usefulness and e...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Conference Paper |
| Published: |
ITS
2011
|
| Online Access: | http://hdl.handle.net/20.500.11937/22410 |