APA (7th ed.) Citation

Goi, C., & Chieng, F. (2011). Dimensions of Customer-Based Brand Equity: A Study on Malaysian Brands. IBIMA Publishing.

Chicago Style (17th ed.) Citation

Goi, Chai, and Fayrene Chieng. Dimensions of Customer-Based Brand Equity: A Study on Malaysian Brands. IBIMA Publishing, 2011.

MLA (9th ed.) Citation

Goi, Chai, and Fayrene Chieng. Dimensions of Customer-Based Brand Equity: A Study on Malaysian Brands. IBIMA Publishing, 2011.

Warning: These citations may not always be 100% accurate.