Travelers’ responses to online information on consumer-generated media for travel-related services

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Travelers’ responses to online information on consumer-generated media for travel-related services

This research is aimed to investigate how travel consumers respond to online information posted in Consumer-Generated Media. It was examined the impact of consumer characteristics (risk propensity and Internet experience), information characteristics (information valence and information quality), an...

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Bibliographic Details
Main Author:	Kusumasondjaja, Sony
Format:	Thesis
Language:	English
Published:	Curtin University 2012
Subjects:	credibility source identity trust online word-of-mouth consumer-generated media information valence
Online Access:	http://hdl.handle.net/20.500.11937/2155

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