Business intelligence for sustainable competitive advantage: the case of telecommunications companies in Malaysia
The concept of Business Intelligence (BI) as an essential competitive tool has been widely emphasized in the strategic management literature. Yet the sustainability of the firms’ competitive advantage provided by BI capability is not well explained. To fill this gap, this study attempts to develop a...
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| Format: | Thesis |
| Language: | English |
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Curtin University
2011
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| Online Access: | http://hdl.handle.net/20.500.11937/2116 |