Strengthening SMEs through Rapid Prototyping to Meet Future Challenges - Why & How?

In the current scenario of the global economic crisis, market uncertainty, layoffs, shrinkage in market size are some common issues which the business is facing and at the same time looking for some way outs. This situation demands the reconfiguration of existing theories, models or frameworks so th...

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Bibliographic Details
Main Authors: Ahmad, Ayyaz, Mazhar, Muhammad Ilyas, Van Voorthuysen, E.
Other Authors: Jag Srai
Format: Conference Paper
Published: Institute for Manufacturing, University of Cambridge 2009
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/19769