The romantic comedy and its film location: do perceptions differ?

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The romantic comedy and its film location: do perceptions differ?

This paper examines how viewers of a romantic comedy set in New York differ in their perception and intention to visit New York. The sample comprised 230 film viewers at an Australian cinema. Male viewers perceived significantly higher performance/ financial, social and physical risk when travelling...

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Bibliographic Details
Main Authors:	Quintal, Vanessa, Roff, Elizabeth
Other Authors:	Metin Kozak
Format:	Conference Paper
Published:	Detay Anatolia Akademik Yayincilik Danismanlik Org. Turz. Ltd 2012
Subjects:	risk attitude intention familiarity image nostalgia empathy
Online Access:	http://hdl.handle.net/20.500.11937/19738

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