Firm Advocacy Strategy: The Role of Issue Selection and Consumer Mobilisation
| Main Authors: | , , |
|---|---|
| Other Authors: | |
| Format: | Conference Paper |
| Published: |
-
2010
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| Online Access: | http://hdl.handle.net/20.500.11937/19229 |
| _version_ | 1848749973131231232 |
|---|---|
| author | O'Brien, Ingrid Jarvis, W. Soutar, G. |
| author2 | - |
| author_facet | - O'Brien, Ingrid Jarvis, W. Soutar, G. |
| author_sort | O'Brien, Ingrid |
| building | Curtin Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T07:29:26Z |
| format | Conference Paper |
| id | curtin-20.500.11937-19229 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T07:29:26Z |
| publishDate | 2010 |
| publisher | - |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-192292018-12-14T00:49:42Z Firm Advocacy Strategy: The Role of Issue Selection and Consumer Mobilisation O'Brien, Ingrid Jarvis, W. Soutar, G. - 2010 Conference Paper http://hdl.handle.net/20.500.11937/19229 - restricted |
| spellingShingle | O'Brien, Ingrid Jarvis, W. Soutar, G. Firm Advocacy Strategy: The Role of Issue Selection and Consumer Mobilisation |
| title | Firm Advocacy Strategy: The Role of Issue Selection and Consumer Mobilisation |
| title_full | Firm Advocacy Strategy: The Role of Issue Selection and Consumer Mobilisation |
| title_fullStr | Firm Advocacy Strategy: The Role of Issue Selection and Consumer Mobilisation |
| title_full_unstemmed | Firm Advocacy Strategy: The Role of Issue Selection and Consumer Mobilisation |
| title_short | Firm Advocacy Strategy: The Role of Issue Selection and Consumer Mobilisation |
| title_sort | firm advocacy strategy: the role of issue selection and consumer mobilisation |
| url | http://hdl.handle.net/20.500.11937/19229 |