APA (7th ed.) Citation

Kwong, C., Chen, Y., & Chan, K. Y. (2011). A methodology of integrating marketing with engineering for defining design specifications of new products. Taylor & Francis.

Chicago Style (17th ed.) Citation

Kwong, C., Y. Chen, and Kit Yan Chan. A Methodology of Integrating Marketing with Engineering for Defining Design Specifications of New Products. Taylor & Francis, 2011.

MLA (9th ed.) Citation

Kwong, C., et al. A Methodology of Integrating Marketing with Engineering for Defining Design Specifications of New Products. Taylor & Francis, 2011.