Television advertising avoidance: advancing research methodology

Television advertising avoidance: advancing research methodology

Bibliographic Details
Main Authors: Dix, Steve, Phau, Ian
Format: Journal Article
Published: Routledge Taylor and Francis Group 2010
Online Access:http://hdl.handle.net/20.500.11937/18911

Internet

http://hdl.handle.net/20.500.11937/18911

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