Corporate philanthropic discourse

This thesis derives important insights concerning the corporate philanthropic discourse of Australian listed firms. Corporate philanthropic discourse is analysed in two phases: (i) corporate philanthropic communication (Phase I) and (ii) corporate philanthropic involvement (Phase II). The first p...

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Bibliographic Details
Main Author: Raja Ahmad, Raja Adzrin
Format: Thesis
Language:English
Published: Curtin University 2010
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/182