Beliefs underlying the intention to donate again among first-time blood donors who experience a mild adverse event

Using the belief basis of the theory of planned behavior (TPB), the current study explored the rate of mild reactions reported by donors in relation to their first donation and the intention and beliefs of those donors with regard to returning to donate again. A high proportion of first-time donors...

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Bibliographic Details
Main Authors: Masser, B., White, K., Terry, Deborah
Format: Journal Article
Published: Pergamon Press 2013
Online Access:http://hdl.handle.net/20.500.11937/17142