Diffusing knowledge-based core competencies for leveraging innovation strategies: Modelling outsourcing to knowledge process organizations (KPOs) in pharmaceutical networks

Diffusing knowledge-based core competencies for leveraging innovation strategies: Modelling outsourcing to knowledge process organizations (KPOs) in pharmaceutical networks

As pharmaceutical firms try to market their products and reduce costs, vertically integrated structures hamper innovation processes. Yet, pharmaceutical firms must innovate to compete. Outsourcing knowledge intensive activities to knowledge process organizations (KPOs) serves to reduce innovation pr...

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Bibliographic Details
Main Authors: Gupta, S., Woodside, Arch, Dubelaar, C., Bradmore, D.
Format: Journal Article
Published: Elsevier Inc. 2009
Subjects:
Pharmaceutical
Outsourcing
Networks
Knowledge
Industry
Online Access:http://hdl.handle.net/20.500.11937/16493

Internet

http://hdl.handle.net/20.500.11937/16493

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