Discerning the unique in the universal: The notion of organisation identity

Purpose: The purpose of this paper is to highlight the importance of the organisation identity construct by briefly considering the intellectual development of the organisation identity research field since “emergence”, and introducing previously unreported empirical studies pursued from within the...

Full description

Bibliographic Details
Main Author: van Tonder, Christian Louis
Format: Journal Article
Published: Emerald Group Publishing Limited 2011
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/16341